Using the Marketing Canvas Workshop

Using the Marketing Canvas Workshop

 
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This event was a hands-on workshop, so there’s a couple gaps in the audio when attendees filled out their marketing canvas.

You can view the video and download the template from our website.

Workshop Description

Creating a marketing plan for your nonprofit organization will move you from where you are to where you want to be. Learn real tips and trick to starting out right this year with a plan that you can explain to your team and board.

Learn how to identify the ideal donor you’d like to acquire, map out your acquisition plan, and engage with donors on the appropriate channels.

Our Guest Expert

Lida Tohidi has 11 years of experience in digital marketing, program management, and strategic planning in the tech sector and has utilized her talents for nonprofits as well. She is very passionate about mindfulness, as well as diversity and inclusion, and in 2018 alone, she spoke at 25 tech conferences and events. You can contact Lida through LinkedIn and on Twitter at @lidatohidi

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About admin

Eli strives to be a connector – the interstitial tissue that holds the muscle of a community together. He’s been a volunteer manager, an event organizer and a digital campaigner. Basically he’ll take any gig that allows him to enable a group of passionate people to create things they love. Currently he’s the NetSquared Community Manager supporting a global volunteer network of 50 monthly meetups for the nonprofit technology sector. Together they hold over 450 events per year.