How to Create Great Campaign Films For Your Nonprofit
Steve & Kat from Pull Focus Films delivered one-two knockout combo on great campaign film. Steve facilitated conversation around a variety of campaign films of various cause. Kat then followed with key tips to consider when making your campaign video.
- Melanie Crombie’s slides
- Event photos
Highlights from the event’s twitter conversation
You need to be able to demonstrate organizational credibility and expertise, and have donor policies #fundraising #T4GSurrey
They aren’t donors, they are contributors. You are inviting people to contribute to your organizations #T4GSurrey- Your Power Message: Build your library of evidence. Statistics, data and outcomes of client and community impact are key. #T4GSurrey
- Great tip on having a “verbal logo” for staff to share at cocktail parties
- Don’t give them your title as an intro, give them your impact. What do you do? #T4GSurrey
- Who should you ask?
- How do you select your donors? Target to specific contributors – find out who cares, and start there. #T4GSurrey
- Focus on past donors, customers of the services, and their families, in year-end fundraising. #T4GSurrey
- When looking for corporate support, research their giving priorities. #T4GSurrey
- Ways of asking
- Letters for #fundraising: Letters work when they know you already. Start with powerful story. Target and allow giving options. #T4GSurrey
- Grant writing: Research who they are, match to their criteria, and call before your write. #T4GSurrey
- #fundraising personal visits: take your connector, practice before meeting, be brief but thorough, make ask, leave the proposal. #T4GSurrey
- #fundraising through email: powerful message, no attachments, can send more than one. #T4GSurrey
- #fundraising through email: powerful message, no attachments, can send more than one. #T4GSurrey
- Loyal donors sustain your organization #T4Gsurrey
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- Venue sponsor
Elijah van der GiessenSweet! I've posted this to the NetSquared and Net2van blogs!2013-10-21T15:11:57.440Z